Workshops to support Marketing

What is for?

Allows a company or business to focus limited resources on the greatest opportunities to increase sales and achieve a competitive advantage that makes the face of competition and sustainable business income.
Integrate the objectives, policies, and tactics into a coherent whole organization.
Define how the organization will successfully engage customers, prospects, and competitors in the market.

What tools are commonly used?

Metaplan systems to improve creativity.
Taopro to develop greater involvement of people.
Systems Project Management or Business Project Office to ensure compliance with the milestones.

Characteristics of the process	Benefits for the Company
Assist the department in defining the actions to perform.	More creativity thanks to the intervention of ideas “from outside”.
Involvement of external experts in combination with internal knowledge.	The ideal combination of creative ideas is achieved and can be put into practice.
Ensure the involvement in the decisions taken.	Method for ideas to run effectively.
Collective intelligence techniques applied to lead generation Marketing.	Greater involvement of people facing the implementation of commitments.

Other Expected results

Help those parts in which the organization fails to move by itself.

Expected Yield

Estimated ROI of 130%

Verifiable Success Cases

Industrial sector. 140 employees. Bimonthly meetings to identify monitoring the implementation of the marketing strategy and in particular the progress to take place by the marketing organization in terms of additions and R & D launches.
Security Sector. 400 Employees Accompanying the marketing department to support the project of launching a series of technological products in the field of financial security.
Food Sector. 600 employees. Creativity Workshops promoters POS management to ensure that POS is sufficiently powerful to the consumer.